Social Media Marketing

The 3 Main Types of Influencer Marketing Campaigns

In this post, I’m going to lay out the basics of influencer marketing strategy. I’ll be referring to influencer marketing as IM for short. Before you can run a successful influencer marketing campaign you have to understand the strategy behind it. First off we need to get one thing straight… NOT all campaigns are created

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What is a Social Media Manager and Do You Need One?

⁠A social media manager is many things! Honestly, it’s kind of an umbrella term that a lot of titles or roles can fall under. ⁠Social media management refers to the full-service approach to social media, this is usually offered through package deals rather than hourly which in the long run saves headaches, time and outlines

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